Sweet pralines bubbling in an old copper pot. The click-clack of a horse-drawn carriage on a cobblestone street. Jazz drifting from an ancient doorway. The deep flavor of rich seafood gumbo. The first bite of a hot beignet. The sweet smell of warm pralines drifting from the kitchen.
When people fall in love with New Orleans, it is these senses that fill their hearts. Over 80 years ago, Aunt Sally’s founders lit a fire under a copper pot with the ambitious goal of bringing some of these tastes, smells, and love of New Orleans to the world.
Aunt Sally’s was founded in the tightly knit French Creole community of New Orleans in the early 1900s. In 1935, Diane and Pierre Bagur opened the first Aunt Sally’s Praline Shop in the French Market. They sold handmade pralines, along with a collection of retail merchandise representing New Orleans culture and Creole traditions. Over the next several decades, the family opened more stores, created new recipes, and modernized their production facilities, evolving into an iconic New Orleans brand. In addition to retail stores, Aunt Sally’s developed successful mail order, internet, and wholesale channels, while maintaining family ownership and a solid commitment to the City of New Orleans.
Today, Aunt Sally’s operates two retail stores: our flagship store located at 810 Decatur Street in the French Quarter, and our newest store at 750 St. Charles Avenue, in the historic Warehouse District. At our stores and online we sell New Orleans gifts and souvenirs, including excellent cookbooks, collectibles, and local goods. And, of course, our Original, Creamy, and Chewy pralines.